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buyer beware


From the experts

Girdle thickness

Aug 8, 2019

You may not know that girdle thickness happens on a sliding scale. For example, "Thin" is 10X wider than "Very thin." In fact the AGSL range for thin is the widest of all ranges. You can see below that it's wider than the ranges for medium and slightly thick...

News

Zimbabwe embargo ~ Blue Nile follows our lead

Jul 4, 2019

A big political problem arose for the diamond-industry in 2010 when Zimbabwe was officially allowed to export rough diamonds under the Kimberley Process. If you wonder how this is possible, the Kimberley Process was designed to fight human-rights-abuses of rebel-groups but had no legal powers to sto...

From the experts

Fluorescence fact & fiction

May 2, 2019

Why is fluorescence devalued by miners, producers and jewelers alike? Why is it considered a negative by so many professionals? Why is there such prejudice against a harmless chemical element that some diamond wearers love? Most importantly Why doesn't...

From the experts

Damaged Goods

Mar 31, 2019

Permit me to explain how, in both fridges and diamonds, it's more beneficial for a seller to discount for deficits such as scratches (in fridges) or performance-reductions (in diamonds) than to repair the deficits. Please read on... Fridges are sold in many plac...

From the experts

Protection by Selection

Aug 5, 2018

We regularly inform our dealers about how we are rejecting hundreds of starting crystals for every diamond we craft. And while the results are seen and appreciated, the abundance of diamonds they'll never see is something of an abstraction, just stated as "hundreds rejected."...

Hot opinion

DeBeers stabs the diamond industry!

Jun 11, 2018

But wait a minute. Should we be surprised? This is a biblical move. It's 100% DeBeers. It’s the scorpion and frog parable. It’s their nature. In fact Forbes used that scorpion parable in a 2015 article about modern capitalism, right around ...

News

It's the law. "DIAMOND" means natural diamond.

Aug 2, 2015

When referencing anything man-made it is only permissible to use “synthetic diamond”, “laboratory-grown diamond” or “laboratory-created diamond” with no abbreviations.  This a big relief to reputable professionals. And it should be to you too. Why? Because...

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